Global tIre designer and manufacturer SD-International recently returned to the SEMA Show in early November after a three-year absence due to Covid regulations to resume their growing presence in the North American tire market. To promote their popular Zeta private brand (which is produced in Thailand) and offer an extensive pattern and size ranges in both PCR and TBR sectors.

The SD-International Booth showcased pattern samples not only from Zeta but also their other established private brands – Pace, Toledo and Agrostar covering PCR, LTR TBR, Motorcycle and Agricultural tires manufactured in China and other Asian countries. Which proved to be a popular and interesting attraction for the constant stream of visitors to the booth.